PREMIERE: Pretty & Nice “New Czar” Video


Photo Credit: JJ Dreier

Local quartet Pretty & Nice have been riding the success of their recent album, Golden Rules For Golden People, and are currently on tour bringing their new jams to the masses. With summertime finally showing its face around here, though, it’s the perfect record to help you melt in the sun. Today, the band has just released a new video for the album’s fourth track, “New Czar,” and it seems to fit the band rather well. The piece was filmed in a bike shop in Omaha, Nebraska in one-take (not sure if you knew, but they’re one of the tightest live bands around), with the help of Love Drunk Studio and HEAR Nebraska. There are some really great close-ups of these bros– guitarist Jeremy Mendicino has some really good shine and bounce to his hairdo. Not to mention, “New Czar” is one of the cooler tunes on Pretty & Nice’s new record, and they definitely nail this take. Check out the video, and if you haven’t already, be sure to grab a copy of Golden Rules For Golden People.