Spotify made Taylor Swift a mixtape to win her back

By Anna Marketti

In case you haven’t been paying attention, Taylor Swift recently told Spotify that they are Never Ever Getting Back Together by pulling her entire catalog from Spotify. Speaking out against streaming services quite some time ago, she’s not the first to associate an increased use in streaming services with a dramatic decrease in music sales. (Rightfully so.) But she is the first to do something about it. Or, at least, the first major artist to.


But Spotify has begun making efforts to win dear T-Swizzle back- they’ve made her a mixtape. Or two.

In a statement released on their news page, Spotify made a plea for Taylor to come back. They accompanied it with one playlist for her, and another for fans to listen to while mourning her absence.

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Will this trigger a wave of artists pulling their music from Spotify? And does that mean more adorable playlists from Spotify chasing after them? Stay tuned!